LBi – mobile, it’s personal!

At LBi’s recent Reachout event I had the pleasure of talks from Creative Director, Simon Gill, Marcus Mustafa – Global Head of User Experience Architecture and last but not least: Part 3: Ilicco Elia – Head of Mobile Whether it’s apps, maps, love texts or mum’s phone number, mobile is the platform we can’t live … Continue reading

LBI – The power of stories

Part 1 : Executive Creative Director Simon Gill tells us about the power of stories. So, get this…. there are only 7 stories in the world and most, especially the stories that work best for charities are around overcoming the monster. If you can create stories people want to engage with you’ll get awareness, reach … Continue reading

LBi – It’s not bad, it’s just not finished

Part 2: Marcus Mustafa – Global Head of User Experience Architecture @ LBi Prototype – you won’t get it right first time so create, release, test, test, test. responding to audience feedback and work towards seductive design. Get your thinking right, here’s some pointers:     Who are your audience, what do they want and need? … Continue reading

  • Contacts

    Lucy Ferguson : 07968532923 : lucy@mediorite.co.uk : Unit 21, Celia Fiennes House, 8 - 20 Well Street, Hackney, London, E9 7PX